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bigdog agency has appointed Zoheb Raza as social media director across all four of its offices.

Zoheb joins from advertising agency McCann, where he was digital and social strategy manager, working on brands such as Triumph Motorcycles, Hankook Tyres Crown Paints and Frosty Jack’s Cider. Now at bigdog, he will take responsibility for developing the social media offer – both as a specialist discipline and as part of a fully integrated proposition.

Zoheb has over 10 years’ digital and creative experience, gained from a number of Midlands’ agencies, covering planning, creative content strategy, digital design and creative before concentrating on social media.

"I’m excited by the opportunity to work with a truly integrated agency with an obsession for producing strong creative and strategic work"

Matt Isherwood, bigdog digital director said: “We’re thrilled that Zoheb has joined us. With his strong creative and digital background, and track record in social, he’ll further strengthen our agency offering.”

Zoheb said: “The ambition, energy and talent of the team at bigdog combined with its ambitious growth plans attracted me and I’m excited by the opportunity to work with a truly integrated agency with an obsession for producing strong creative and strategic work to further develop our social offering.”

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